Concorso d'Eleganza Villa d'Este 2008

About the Event

 The Concorso d’Eleganza once again invites the world’s most attractive classic automobiles to Lake Como on the last weekend of April (25 27.04) for this highly traditional automotive beauty contest. Our commitment to the event underscores the high regard in which we hold an automotive aesthetic that goes far beyond the bounds of brands and models, says Karl Baumer, Chairman of the Concorso d’Eleganza Villa d’Este and Director of BMW Group Mobile Tradition, of the BMW Group’s longstanding patronage of the Concorso d’Eleganza. Jean-Marc Droulers, President of Villa d’Este SpA, also looks back with satisfaction on the collaboration with the BMW Group since 1999: The Concorso d’Eleganza Villa d’Este today ranks as one of the outstanding events of its kind. I believe we can all be a little proud of that.  

Milestone of a longstanding tradition

This Bavarian-Italian partnership, as cultivated in the Concorso d’Eleganza, enjoys a longstanding heritage at BMW. One milestone of this tradition is celebrating its 30th anniversary this year the BMW M1. It has prompted BMW to devote its 2008 Concorso exhibition to the iconic sports car that came from the drawing board of Italian stylist Giorgio Giugiaro. Alongside the production model, the various racing versions will also be on show at Lake Como. 

Rolls-Royce 

The unique ambience of Villa d’Este will once again provide the stage for a Rolls-Royce heading straight from its world debut at the Geneva Motor Show to the shores of Lake Como. The 101EX Experimental Car had already given a foretaste here of a potential new coupé model to come; now the fully-fledged Phantom Coupé is ready for presentation this year. The fourth member of the Phantom family is the latest, driver-oriented Rolls-Royce to emerge from the fold. In it the timeless proportions of a Rolls-Royce are combined with modern lines, cutting-edge materials and the finest interior finishes. A driving experience such as this enables long distances to be covered in relaxed yet pacy style. 

Classic beauties 

Once again, more than 50 stunning classics covering six decades of motoring history have been selected for the Concorso d’Eleganza. Urs Paul Ramseier, the Selecting Adviser responsible for choosing the vehicles that take part in the Concorso d’Eleganza Villa d’Este, already provided a few tasters from this select field of participants in Geneva. 

Streamlining: Mercedes-Benz 540 K Autobahnkurier (1938) 

Just two streamlined coupé bodies were mounted on the chassis of the Mercedes-Benz 540 K. In 1938 this model was acquired by Dr Ignacio Barraquer and remained in family ownership until 2004. The Autobahnkurier was then purchased by Deborah and Arturo Keller and subsequently underwent complete restoration before being presented again in 2006. 70 years after its world premiere, the Mercedes-Benz 540 K Autobahnkurier makes its reappearance in Europe at the Concorso d’Eleganza Villa d’Este. 

Winning type: Ferrari 166 MM Touring Berlinetta (1949)

Count Giannino Marzotto bought the Ferrari 166 MM from Enzo Ferrari. Touring provided it with an aerodynamic coupé body in Touring Superleggera construction. The car had been presented at the 1950 Geneva Motor Show, and Count Marzotto’s aim was to drive it to victory in the 1950 Mille Miglia. He was not happy with the output of the 166 MM, however, and so Ferrari gave him with a new V12 Type 195 Colombo engine. This proved a resounding success: Count Giannino Marzotto and co-driver Marco Corsaro in car no. 724 swept to victory in the 1950 Mille Miglia. Sporting the spurs of this challenging 1,000-mile race , the Ferrari was exhibited at the Turin Motor Show that immediately followed. Whereas Raymond Sommer had been less successful in the 1950 Le Mans race, Marzotto went on to win the Rome 3-hour race in 1950 as well. In the late 1950s the Ferrari was deployed in smaller races in the USA before being sold to an American collector in 1965 along with its original engine of 1949. The new owner kept the car until 2001. Today’s owner acquired it in 2003 and had it completely restored to its original condition. 

Ahead of its time: the ATS 2500 GT (1963) 

The mid-engine sports car built by Carlo Chiti and designed by Franco Scaglione must have caused a minor sensation at the 1963 Paris Motor Show. The ATS was not destined to be a commercial success, however, and only very few examples left the ATS automobile factory before it closed its gates permanently. After the Paris Show, the ATS 2500 GT went to a French collection, where it remained until 1984. Its current owner managed to obtain the car in 2003 and will present it at the Concorso d’Eleganza Villa d’Este with its original odometer count of just 1,300 kilometres. 

Pininfarina’s yellow masterpiece: the Dino 206 Competizione (1967) 

The Dino Competizione Pininfarina was unveiled for the first time at the 1967 Frankfurt Motor Show. This concept car, built on the basis of the Ferrari 206S chassis, remained in the Pininfarina Collection until 2007 more than 40 years. Ferrari enthusiast James Glickenhaus succeeded in purchasing this exquisite one-off and, as its first owner, will present the car in complete original condition at Lake Como.

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