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Broad Arrow Auctions, a Hagerty (NYSE: HGTY) company, today announced official results from its Porsche 75th Anniversary Auction held at the Porsche Experience Center in Atlanta on 10 June. The auction achieved $20.0 million in total sales with 93 percent of all lots sold. The auction saw a standing room only crowd in attendance set against the striking architectural background of Porsche’s North American headquarters and adjoining driver development track. With more than 450 attendees converging on One Porsche Drive, including Porsche executives and guests from around the world, the event exhibited a palpable energy that was reflected in the highly active bidding environment.
The top seller of the auction was the significant 1964 Porsche 904 Carrera GTS; the exceptional dual-purpose sports racer which was recently the subject of a full length film with noted Porsche specialist Rod Emory, who referred to the car as the perfect Porsche . After an exciting exchange between multiple bidders, the 904 achieved a final bid price of $2,535,000.
Another top seller of the auction and certainly one of the most popular cars in the auction is the 1999 Porsche 911 Classic Club Coupe Sonderwunsch Factory One-Off that was specially commissioned by Porsche Club of America that carried a presale auction estimate $292,865. After a highly competitive bidding exchange, witnessed by the team responsible for the car’s creation, including its designer Grant Larson, the very special Porsche 911 achieved a final bid price of $1,325,000.
Vu Nguyen, Executive Director of the Porsche Club America commented, It is a bittersweet moment indeed as we close our last chapter with the Classic Club Coupe. We say farewell to our unprecedented project with Porsche and Porsche Classic but are excited to know its new caretaker will place it among other Porsche icons. Mr. Nguyen continued, Our decision to place the Classic Club Coupe with Broad Arrow for the 75th Anniversary Auction was obvious from the beginning and the result speaks for itself.
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