The Car Guys
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United Kingdom
About
The Car Guys are the two British Automotive YouTubers and best friends named Damian and Jason. Over the years, they have curated a passionate and very driver-focused collection with cars like F40, 812 Competizione, F12tdf, and much more. The cars are often shown in their YouTube videos and also at various events.
Bio
TheCarGuys.tv was founded in June 2017 by its two on-screen hosts Damian and Jason both are car collectors and confirmed Petrolheads.
TheCarGuys.tv is an automotive YouTube and social media video channel that appeals to the lucrative 25-64 year male car consumer. The channel features regular episodes of professional-quality 12-25 minute car content covering all types of vehicle, including supercars, classic cars and iconic vehicles, as well as the hosts’ own car collection.
What makes TheCarGuys.tv unique is its two-host format, which brings banter, comedy, personality, and often opposing views to every episode. This combined with the older overall profile of the channel, and the hosts’ considerable car automotive experience stretching back to the 80s, gives the channel credibility and longevity with its subscribers and viewers.
The channel’s aim is to provide regular entertaining long-form episodes of car-related content based around the views of its two primary hosts and their escapades. Regular programme types include: reviews, versus comparisons, challenges, car purchasing advice, historic profiles, and long term tests.
The aim of the channel was to fill the void of the original Clarkson, Hammond and May Top Gear, and deliver content that was longer in duration, high quality, and with hosts who had genuine chemistry, that would make audiences warm to them.
Episodes tends to be 10-25 minutes in length far greater than the majority of YouTube videos, and more akin to episodes of car programmes shown on mainstream TV and media, such as Top Gear, Fifth Gear and The Grand Tour.
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